Choosing the right platform to sell products online is important. This page compares Instamojo and eStore to help Indian sellers, creators and small businesses decide what works best for them.
Instamojo is a well-known platform in India, popular among creators, digital sellers and small businesses for accepting online payments and selling products.
eStore is a simple store builder designed for individuals and small businesses who want to create their own online store, accept UPI, COD and online payments, and sell under their own brand at a very affordable monthly cost.
| Feature | Instamojo | eStore |
|---|---|---|
| Primary Focus | Payments, digital products, creator tools | Full online store for products & small businesses |
| Monthly Pricing | Higher plans depending on features | Starts at ₹39/month |
| Product Limit | Depends on plan | 40 to 130 products based on plan |
| Payment Methods | UPI, cards, net banking | UPI, Razorpay, Cash on Delivery |
| Own Storefront | Basic storefront | Dedicated branded store |
| Custom Domain | Available on higher plans | Supported |
| Target Users | Creators, digital sellers | Individuals, D2C brands, small businesses |
Instamojo is a strong option if you are:
eStore is ideal if you want:
Yes. eStore can be considered an alternative for sellers who want a full online store instead of just payment links or basic storefronts.
eStore plans start at ₹39 per month, making it one of the most affordable options for selling products online in India.
Yes. eStore is designed for selling physical products, services and small business offerings.
Both Instamojo and eStore are valuable platforms serving different needs. Instamojo works well for creators and payment-focused use cases, while eStore is better suited for sellers who want a simple, affordable and branded online store experience.
Create your own store and start selling online with UPI, COD and custom domains.
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